Awarded as the TechDiversity Award winner in the Tech for Good category at the 2021/2022 TechDiversity Awards. She’s a Crowd is now the biggest geospatial dataset of sexual assault and DV in the world with over 100,000 reports in their database. They continue to make headlines and appeared in the Herald Sun, Daily Telegraph and more. A huge achievement for this small tech startup trying to make a difference, one data point at a time.
The Program
She’s A Crowd is a tech startup which uses crowdsourced data to make cities safer for women and gender-diverse people, and close the gender data gap.
Zoe Condiffe, their Founder and CEO, has had the idea to build a data insights dashboard since she first started She’s A Crowd in 2018. Working with the Department of Transport Victoria provided them with the perfect opportunity to bring this product to life. The development of the product was a big organisational achievement in itself. It has now enabled them to scale the way customers access their data in a safe, secure and effective way. Signing a $200,000 contract with the Department of Transport enabled them to grow significantly between 2020 FY and 2021 FY, with a revenue growing from $68K to $161K. The data insights dashboard will continue to allow She’s A Crowd to scale significantly, taking their projections for 2022 FY to $221K.
The Challenge
- 9 in 10 Australian women have experienced street harassment and have had to modify their behaviour as a result. Source: Australia Institute
- What is gender based violence? Gender-based violence stems from rigid gender roles and is a direct consequence of gender inequality. However, violence can and does occur in non-binary and same sex relationships. Current statistics show that trans women, non-binary people, Indigenous women, cis women, women with disabilities and the LGBTQIA+ community are more likely to experience gender-based violence. Gender-based violence is called many different things, including domestic violence, family violence, intimate partner violence, sexual harassment and sexual assault.
The Reward
- Now the biggest geospatial dataset of sexual assault and DV in the world with over 100,000 reports in their database.
- 50% of adults with disability have experienced violence after the age of 15
The ongoing commitment to diversity
She’s a Crowd continues win accolades for their amazing work, LinkedIn named Zoe as a Top Voice for Social Impact in 2022, the earned a Telstra Best of Business Awards awarding them National Winners for Accelerating Women, and also the Australian Red Cross and Telstra Foundation for the Humanitech Program.
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